CHECKLIST FOR CREATING ONLINE PRODUCT CATALOGS ASK YOURSELF WHY YOU ARE EXPLORING THIS METHOD AND DEFINE YOUR GOALS What am I trying to achieve? How do online catalogs fit into my current marketing strategy? Who is my target audience? How do I plan to evaluate the success of my efforts? INCREASE BRAND RECOGNITION USING A PRELOADER Use PNG as it offers transparency, which will make your logo/image function better on any background. Use animated GIF if you want your Preloader to come alive. Consider making the preload image less than 500px wide. Less than 500px wide images will be displayed in its actual size (only downscaling). GET FAMILIAR WITH THE VIEWER Take the time to get familiar with the viewer, so you know what your readers will see and how they will interact with the online product catalog. Browse your online catalog from page to page, and use the options to print, share or download your creation.
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Start showcasing online product catalogs to your target market. This checklist introduces six steps towards becoming a capable creator of your own product catalogs.